Acquired, on your terms.
Salesforce pays 11x 2026 market cap. HubSpot Agent becomes the neutral front door over the whole Salesforce estate, and the first thing it does is stop recommending Sales Cloud. The integration team hates it. The customers don't leave.
You spend the earn-out explaining to a $300B company why its own agent has to be indifferent to its own apps.
The incumbent's rational endgame is to buy a neutral agent rather than build one. You were the one they bought. The hard part starts now: keeping Switzerland neutral inside a country.
One path that gets here
A · HubSpot Credits. Price the agents as credits, on top of seatsB · Reverse. Open the record to every agent and stop fighting for the screenB · Use the position. You see every agent's writes. Build the agent on your own gravityA · Keep building. Route to all the labs; stay neutral on everything but the customerA · Take the Salesforce offer